Financial coach

Paul Li

Career
Dealing with global crisis
Decision making
Financial stress
Work-life-balance

Paul blends his expertise in coaching, counselling, and financial well-being with a practical mindset, understanding that financial well-being is deeply personal—shaped by your perceptions, goals, and unique situation. With a background in management consulting and business analytics, he focuses on helping you find clarity around your financial goals and work-life challenges. Paul creates a structured yet warm space where you can explore practical solutions to money matters and develop strategies to handle financial stress with confidence. He believes in the power of appreciating what you have while making mindful choices about your financial future. His approach guides you to set clear, achievable goals, shift habits over time, and discover a balanced relationship with money that brings genuine contentment.

Portrait of Paul Li, Financial coach

About Paul

Educational background

  • MSc Business Administration – Vrije Universiteit Amsterdam
  • Certified Financial Coach – WFT Basis
  • Certified Financial Coach – WFT Wealth

Preferred therapeutic approach

Solution-Focused Coaching/Counselling
Systemic Counselling/Therapy
Motivational Interviewing/Coaching

Working style

Paul understands that financial well-being is deeply personal and shaped by your unique perceptions, goals and circumstances. He creates a balanced environment where trust can develop naturally, taking time to understand your individual objectives before setting clear, measurable goals together. Paul empowers you to take ownership of your progress while providing thoughtful guidance, knowing that meaningful behavioural change happens through consistent effort over time.

“Happiness is not having what you want, but wanting what you have.” – Rabbi Hyman Schachtel
Paul Li